Why We Market to You: Empowering Your Choices and Supporting Local Businesses

Modified on Tue, 3 Dec, 2024 at 2:54 PM

At PayJustNow, our mission is simple: to make your participation in the consumer economy as easy, empowering, and free of costs as possible. Yes, you read that right—our service comes at no interest and no fees for you. (So long as you pay on time, of course)

How we operate

You might wonder, "If it's free for me, how does PayJustNow substain itself?" Here’s the answer: we partner with retailers and charge them a fee for the transactions processed through our platform. This model allows us to take on all the credit risk, giving you the freedom to shop without extra charges.


Why We Market to You

We market to you because we believe in bringing value to your shopping experience. Our marketing efforts are tailored to show you relevant and localized content from our network of South African retailers and service providers. Here's why this matters:

  1. Supporting Local Businesses: International retailers often have the advantage of larger budgets for online marketing, which can squeeze the margins of local shops and affect their ability to compete. By highlighting local specials and products, we help balance the scales, giving local retailers a fighting chance to grow and innovate.

  2. Personalized Experiences: Our ambition is to show you brands and deals that are likely to be of interest to you. We use data from your previous interactions within our network to predict what you might like next. This isn't just about making a sale—it's about creating a shopping experience that feels personally curated for you.

  3. Empowering Consumer Choices: With every transaction, you're not just buying a product; you're making a choice about which businesses to support. We want to empower you to make those choices with knowledge and freedom, knowing that you're also supporting local businesses that face tough competition from international players.


Giving Competitive Advantage Back to Local Retailers

By choosing to shop with PayJustNow, you're part of a community that champions local businesses. Our marketing efforts aim to give these retailers at least some of the competitive advantages that are being eroded by international competition. We strive to showcase the diversity and richness of South African retailers, ensuring that they can remain competitive, convenient, and innovative.


Join Us in Empowering Local Markets

Every time you select a product from a local retailer through PayJustNow, you're contributing to a larger movement—a movement that supports local businesses and ensures they have a fair chance to thrive in a globalised market.


Thank you for choosing PayJustNow. Together, we're not just shopping; we're making a difference.

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